Audacy’s 93.7 The Fan in Pittsburgh, Pennsylvania demonstrated some strong ratings in the Nielsen winter ratings book with the station closing a second-place finish for the full week (M-SU, 6a-12a) as well as an impressive 10.8 share in the designated market area among Men 25-54, according to BSM.
Those numbers were 1.3 shares higher than the 9.5 that resulted in a second-place tie during Nielsen’s Fall book and The Fan saw a 3.5 shares increase year-over-year in addition to three ranking positions.
93.7 The Fan grew from a 6.0 share last year to a 9.0 share this year among listeners 25-54.
Dorin Dickerson and Adam Crowley accrued a 12.5 share which was good for second place for the quarter and the 2.6-share quarterly improvement was the largest at 93.7 The Fan among all weekday programs, while the show doubled its share from last year’s winter book when it ranked fifth with a 6.2 share.
Overall, the station had an incredible quarter to start 2024.
